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Social Networking Application Development
The Web 2.0 can be best exemplified by social networking – that of the user-created, user-centered, user-managed Internet. On Web 1.0, there was not much scope for user participation, interaction and collaboration. Web 2.0 saw the proliferation of online communities of people who wanted to connect with each other over the computer network.
Social networking is the fastest growing activity on Web 2.0. As of today, there are over 200 social networking sites using the existing and emerging social networking models, major being Facebook, MySpace, Twitter, Linkedin, Xing, Bebo, Hi5, Orkut and Friendster.
Social Networking and Online Business
Social networking also has its business side beyond just social interaction. Linkedin and XING are two prime examples of networks dedicated to business. Linkedin alone has over 40 million users in over 200 countries, majority of its members being professionals.
Entrepreneurs and small businesses looking to expand their contacts can take advantage of low cost connectivity afforded by the social networks. Companies have found that social networking sites such as Facebook and Twitter are great ways to build their brand image. Companies can use social networks for building customer relationship and for advertising in the form of banners and text ads. This is a great way for businesses to advertise their product and ensure effective influence to others.
Application development for social networking sites is arising as a new trend and has a huge growth potential. Several social networking sites now offer application programming interface (API) or development platform to build social applications that you can plug in to the site. With the advent of common platform like OpenSocial, the task of application development has become smoother. Developers can now create web apps and integrate them across various social networking sites.
Using the power of the online community, Redix can build scalable, custom applications for various social networking sites to help you build a brand image. Our social application development technology skill set includes the Facebook REST API, FBML, FQL, OpenSocial API, OpenSocial Integration with APIs and 3rd party web servers, Google Social Graph API, PHP/.NET/J2EE/Ruby on Rails, Ajax, and Visual Studio Express Editions, etc.
